
Mr. Olympia press conference 1998
Mr. Olympia press conference 1998
May 27, 2026, 1:50 PM CUT
Internet Reacts to 90s Bodybuilders Displaying Jawline & Cheekbones Despite Muscle Mass
A resurfaced clip from the 1998 Mr. Olympia press conference is sparking debate over bodybuilding's aesthetic evolution. Fans are highlighting the chiseled jawlines of 90s legends as proof that massive physiques once maintained superior conditioning.
The press conference resurfaced after a post by Steve Jackson on Instagram, wrapped in a sense of nostalgia for the Mass Monster era of bodybuilding.
Despite being characterized by extreme conditioning and sheer muscle mass and volume, the facial features of the bodybuilders looked sharp and chiseled.
The historical event, which featured intense trash talk, fierce rivalries, and a battle for the crown, attracted the social media crowd for completely different reasons, with some even claiming that the athletes displayed a class that was hard to come by today.
The rivalry had intensified after the 6x champ Dorian Yates stepped down from the stage due to severe injuries from a carjacking incident.
Veterans like Shawn Ray, Kevin Levrone, Nasser El Sonbaty, and Flex Wheeler heated the debate with their impressive builds. But it was the underdog Ronnie Coleman who stole the spotlight just days later.
Decades later, the press conference is still fresh in people's minds.
Fans laud the 90s Mass Monster era bodybuilders' facial features
The internet quickly jumped on the wagon, explaining the difference between the 90s era and today.
One user noted: "The current competitors are very bloated and inflamed compared to their predecessors; modern diet and drugs are likely to blame."
Another appreciated the aesthetics of their physiques, commenting, "Pinnacle of bodybuilding." Surely, there's no debate that bodybuilders like Coleman shaped the sport immensely.
A fan summed it up perfectly, writing: "When dieting was dieting, and condition was king." Another user claimed that bodybuilding was "better back then", claiming that the priority on conditioning has dropped ever since.
But it wasn't just the sharp jawlines and cheekbones that caught attention. One fan also mentioned, "I miss that time everybody covered with suits."
Clearly, the Mass Monster era with Ronnie Coleman, Flex Wheeler, and Nasser El Sonbaty has set a precedent that's hard to match. Do you think the best years of bodybuilding are in the rearview mirror?
Read more at Bodybuilding Bros.
Written by
Proma Chatterjee
Edited by

Ashvinkumar Patil